The Cleveland Cavaliers have made going on extended scoring runs something of a habit the last few seasons, especially so this year. When they get rolling, they can bury their opponent in an avalanche of points. Fans have appropriately called these runs a “Cavalanche.”

The Cavs filed a trademark for the phrase in March. During Game 2 with the Miami Heat, we saw why.

Sam Merrill hit a three to extend the lead to nine a few minutes into the second quarter, the Heat called a timeout, and then they fired off fake snow in the arena to make their 14-6 run official.

We’ve seen NBA teams pull a lot of interesting stunts throughout the years. This is up there with the most creative of them.

They blew out very light, fake snow from primarily the upper corners of the arenas. They kept the snow off the lower levels and well away from the court. It did get noticeably colder in my seat shortly after the fake snow.

The timing of when they released the fake snow was a little aggressive. This is a first-round series in which the Cavs are heavily favored. Still, releasing it in the second quarter when there’s nearly three quarters of the game left to be played is bold. It’s one of those things that could look pretty foolish if you turn around and lose or quickly give up the lead after releasing cold, watery confetti.

The Cavs backed up the in-game stunt with strong play to close out the half. They extended their lead to 17 at the break only to give it nearly all away in the fourth quarter. The Cavaliers did enough to get the win, but it wasn’t as one-sided as it seemed like it was going to be when they first released their arctic version of confetti.

We’ll see how often they go to this well during the playoffs. Doing so against a team that won more than 37 games in the regular season could be a little more risky.